Aberdeen: Best Practices - Multi-Channel Benchmark Results
Paula Rosenblum, Aberdeen Research Group
Multi-Channel Benchmark Results are in, and retailers who are achieving best-in-class sales performance have a long way to go in adopting multi-channel best practices. Join Paula Rosenblum, Aberdeen Research Analyst, as she explains how to triumph over the competition by adopting best practices and technologies.
For: Executives & Management
Capacity Planning & Holiday Readiness
Gary Balleisen, Acquity Group
Learn how to achieve reliable revenue generation by increasing your operational readiness. This session will delve into how to use Blue Martini Software to accomplish everything from understanding your business requirements to successful rollout monitoring. This presentation will also address subsequent issues uncovered with version 6.x upgrades and deployments.
Harvard Business Review – The Perfect Message at the Perfect Moment
Monte Zweben, Business Expert and Chairman, Ecometry
Join Monte Zweben as he shares his expertise on why the “when” is so important in creating successful marketing offers. This innovative approach, also known as dialogue marketing, specifies when to interact with customers as well as what to say to them. This session will teach you how to effectively enhance customer relationships through combining customer knowledge, retail activity and customer events to optimize your interactions.
For: Executives & Management
Increase Web Site Effectiveness
Chris Hauca, Acquity Group
Improve web site marketing by increasing the effectiveness of unpaid search, affiliate programs, paid advertising, and specialized sites and catalogs with Blue Martini commerce. Acquity's solution architects will discuss functionality enhancements and improved merchandising techniques that can allow Blue Martini users to see increased site revenues.
For: Executives & Management
Overview of IBM Point of Sale and Kiosk Offerings
Mike Weathers, Retail Store Solutions Group, IBM
If you are planning to upgrade or purchase additional POS or Kiosk solutions you won't want to miss this session. Please join us for an overview of IBM's POS and Kiosk offerings, with highlights of our latest announcements.
Aberdeen: Best Practices - Multi-Channel Benchmark Results